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July 12 Blog Post

Testing this blog post timing on the front end. 

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P2PI Names 40 Under 40 Class of 2025

The fourth annual awards program spotlights the next generation of leaders in commerce marketing.
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2025 Women of Excellence Winners

The Path to Purchase Institute is proud to announce the winners of its 10th annual Women of Excellence Awards.
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Hall of Fame Profile: Sarah Nellson, Ferrero

Nellson, trade marketing director, knows how strong teams and new processes can add real value to any business, and she thrives on the challenge of making that happen.
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Loblaw Advance Debuts Linear Multi-Touch Attribution Solution

Jamie Armstrong walked P2PI through the RMN's MTA model, which is designed to give advertisers the ability to measure across media types and platforms.
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Grocery Retail Media Networks: A Journey ‘From Side Hustles to Strategic Engines’

Leaders from top companies weigh in on retail media’s evolution, ongoing priorities for both retailers and CPG brands, and what’s holding the industry back.
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