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July 12 Blog Post

Testing this blog post timing on the front end. 

More Blog Posts In This Series

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Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution

CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf.
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What Shopper Marketers Need to Know About Back-to-School 2025

Research shows cost-conscious parents are strategic, digitally influenced and reward-driven.
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Top Retail Media Stories From July 2025

Kroger, Target, H-E-B and others shared retail media-related advancements, collaborations and news during the month.
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Kroger Consolidates Media, Loyalty and Insights Under RMN

New structure positions Kroger Precision Marketing as an end-to-end growth engine for brands, with data science and technology at its core.
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P2PI Names 2025 Hall of Fame Inductees

From Campbell's to Ferrero to Dollar Tree, inductees represent diverse brands and marketing disciplines.
P2PI 2025 hall of fame