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From the Editors 10/27/2025 Future Dated Blog 10-2025 Testing visiblity on home page for future dated blog Rob Mahoney text More Blog Posts In This Series 10/23/20241023 BlogSummary Text10/22/20241022 BlogSummary text 10/15/202410-15 Blogsummary Most Popular Content P&G Expands Retailer Conversations Beyond Pricing, Promotions CFO Andre Schulten says innovation and media spending are important parts of the shared mission. P2PI Names 2026 Hall of Fame Inductees This year's inductees are executives from The J.M. Smucker Co., Ahold Delhaize USA and Kimberly-Clark. P2PI Events Mark your calendar for Path to Purchase Institute events in 2026 and 2027. Members receive discounts on registration. P2PI Names 40 Under 40 Class of 2026 The fifth annual awards program spotlights the next generation of leaders in commerce marketing. Colgate-Palmolive Bets Big on Digital Transformation, Unified Commerce Marketing CEO Noel Wallace details how the CPG giant is leveraging AI, restructuring North American commercial teams, and driving growth across key segments like Hill’s Pet Nutrition.