Skip to main content

Latest cbdMD offering focuses on sleep

salazar
Screengrab via cbdmd.com

CBD brand cbdMD is unveiling a new line aimed at helping consumers sleep as part of National Sleep Day, March 13. The Charlotte, N.C.-based company is launching CBD PM Softgel Capsules, which include cbdMD’s broad-spectrum formula alongside such ingredients as melatonin, chamomile and valerian root in its proprietary sleep formula. 

The launch of the softgels complements CBD PM Tinctures that cbdMD launched last year — and which was among the 2020 Product of the Year winners in the CBD Sleep Aids category. The capsules contain 16.5 mg of CBD plus 3 mg of melatonin per capsule. They are sold in 30- and 60-count bottles. 

As part of the launch, cbdMD also has rolled out a “Sleep Better” campaign to highlight some of the causes of sleeplessness among consumers and highlight products for sleep and relaxation, as well as share educational materials. 

“Healthy sleep habits are an essential part of living every day to the fullest. Unfortunately, it’s one of several wellness topics that simply doesn’t get enough attention,” said Caryn Dunayer, president and co-founder of cbdMD. “With the launch of CBD PM Softgel Capsules and our ‘Sleep Better’ campaign, we hope to strengthen education while providing practical solutions to common everyday challenges.”

Most Popular Content

Ulta Unveils Experiential Event Uniting Beauty Community

Learn about “Ulta Beauty World,” happening this spring in San Antonio.
ulta beauty world

CVS Media Exchange Expands On-Site Solutions with Sponsored Brand Ads

The ad units let advertising partners get in front of shoppers actively searching in their category with high-visibility placements.
CMX Sponsored Brand Thumbnail image

From Strategy to Success: The Journey to Profitability in Retail

This ebook will help retail marketing leaders begin to map a new journey to profitability — one that takes into consideration the new and emerging trends that are shaping the future of retail. Discover strategies designed to shift the focus from merely increasing revenue to enhancing profitability and ensuring sustainable growth.
From_Strategy_to_Success_The_Journey_to_Profitability_in_Retail

Hy-Vee First to Deploy Grocery TV’s Closed-Loop Retail Media Solution

The partnership brings digital-style performance tracking to in-store campaigns across RedMedia.
grocery tv

Danone Scales Breakfast Event to Multiple Retailers

The manufacturer explains how it drove growth for its brands through various omnichannel tactics.
Danone_Mornings Upgraded
X
This ad will auto-close in 10 seconds