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Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution

CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf.
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Walmart Doubles Down on Tech to Reinvent the In-Store Experience

A Q2 earnings call underscored how AI, automation and digital-first tools are redefining Walmart's stores as engines of omnichannel growth.
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How Retail Data Is Rewriting the Script for CTV and Digital Audio

Brands that lean into their audience insights are seeing better strategies and growth.
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Henkel's All Looks to Spark Fresh Dialogue on Skin, Laundry Connection

Marketing VP Julia Galotto shares new marketing strategies founded on consumer research.
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How Gallo Is Connecting Retail Media to the Physical Shelf

Gallo's Holly Evey and Vestcom's Shock Torem dig into how brands can elevate storytelling at the shelf.  
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