Skip to main content

Therabody rolls out TheraOne CBD line

salazar

Therabody — formerly known as Theragun — has officially launched its collection of CBD products, TheraOne. The company had announced the line alongside its new name and devices in May, marking its first move in the CBD space with full-spectrum products made from its proprietary strain of hemp. 

TheraOne’s five products — all of which have earned the USDA Certified Organic Seal — include Activate CBD Lotion, Recover CBD Lotion; Revive CBD Body Balm, Sleep CBD Tincture and Soothe CBD Massage Oil. The products were developed by the company’s founder and chief wellness officer Dr. Jason Wersland, who found that integrating CBD into his Theragun percussive massage therapy helped patients feel better naturally. 

"As a company, we continue to innovate within the tech wellness space beyond our Theragun Percussive Massage Therapy devices, which led us to the evolution of Therabody," Wersland said. "Now with the introduction of TheraOne, we have become the premium destination for whole-body natural wellness solutions. It is important for our customers to know that under certain circumstances, there are natural and effective alternatives to pain medications. Theragun has always been a natural approach to successfully treating pain and now TheraOne will be an additional natural wellness solution.”

The hemp for the TheraOne line was grown on the company’s exclusive farm in Colorado. Once extracted, the full-spectrum hemp is formulated with the company’s patent-pending Biosorb technology, which it said primes oil concentrate to increase effectiveness, improve consistency and increase shelf life. Therabody triple tests its products before having them third-party verified with certificates of analysis. Each product also features a QR code that allows consumers to view the certificate for each product on the Therabody website. 

The products, which range in price from $55 to $75, currently are sold on the Therabody website and through select retailers. 

Most Popular Content

First Look: Inside Asianfresh's New Jersey Store

Take a look at Asianfresh Food Market’s New Jersey debut, as fresh food, warehouse-style value and aisles of discovery take center stage.
Asianfresh Cherry Hill NJ

2026 Women of Excellence Winners

The Path to Purchase Institute is proud to announce the winners of its 11th annual Women of Excellence Awards.
women of excellence 2026

Target Swaps TVs for Trading Cards in a Massive Retail Redesign

The retailer is making sharper decisions about what earns space on its sales floor, reallocating room from legacy categories to faster-growing areas such as functional coffee, collectibles and wearable technology.
target in-store experience revamp

P2PI Events

Mark your calendar for Path to Purchase Institute events in 2026 and 2027. Members receive discounts on registration.
logo

P-O-P Showcase: Best-in-Class Displays, CPG Products

With an opportunity to showcase their best work, P-O-P producers themselves submitted these display images based on editorial calls we made to our P2PI community.
Yankee Candle
X
This ad will auto-close in 10 seconds