Skip to main content

Theragun debuts new name, TheraOne CBD line

salazar

Percussive massage therapy device maker Theragun is changing its name and expanding its scope. The newly minted Therabody is focused on leading in the tech wellness space and using proprietary technology to develop wellness solutions for everyone, including its new TheraOne CBD line and a new generation of Theragun devices. 

"With the launch of TheraOne and our fourth generation of percussive massage therapy devices, it was a natural progression for us to evolve into this next chapter of becoming Therabody," said Jason Wersland, founder and chief wellness officer of Therabody. “With the launch of TheraOne, we are able to offer our customers another natural wellness solution that is not only effective on its own, but also complements our Theragun Percussive Therapy devices. I'm thrilled with this milestone of launching Therabody and how it enables us to help more people. We are just getting started as we continue to develop products backed by science that can further help people feel better, naturally.”

TheraOne’s lineup of organic CBD products is set to release in the summer and will include five full-spectrum CBD products that are USDA Organic Certified made from hemp cultivated in Colorado. The proprietary offerings will include the company’s patent-pending Biosorb technology to maximize absorption of the beneficial elements of hemp, the company said. 

Therabody said the idea for a CBD line was driven by Wersland’s recognition of CBD benefits after integrating it into his treatments. The company said TheraOne is intended to set a high standard for the CBD industry. 

Most Popular Content

Costco Enhances Retail Media Strategy Through New Partnership

Learn how the deal supports Costco's long-term roadmap to scale personalization and unlock new growth in the space.
Costco

Michael J. Fox Voices Real Canadian Superstore's Newest Ads

The campaign is the Loblaw banner's ode to Canadian unity and strength.
real canadian superstore commercial

Walgreens Shifts In-Store Media Strategy

Vestcom expands its role with Walgreens as the drug chain evolves its at-shelf retail media approach.
walgreens

Why Retail Media Hits Different at Dick’s Sporting Goods

Dick’s is redefining retail media by focusing on emotionally resonant, in-store experiences that build lasting shopper loyalty.
Dick's Sporting Goods

Retail Media in a Tariff-Impacted Economy: How to Perform, Prove and Partner

Here are some key strategies CPGs and retail media networks can implement in tough times, writes Jeffrey Bustos of Merkle.
retail media and tariffs
X
This ad will auto-close in 10 seconds