Skip to main content

Theragun debuts new name, TheraOne CBD line

salazar

Percussive massage therapy device maker Theragun is changing its name and expanding its scope. The newly minted Therabody is focused on leading in the tech wellness space and using proprietary technology to develop wellness solutions for everyone, including its new TheraOne CBD line and a new generation of Theragun devices. 

"With the launch of TheraOne and our fourth generation of percussive massage therapy devices, it was a natural progression for us to evolve into this next chapter of becoming Therabody," said Jason Wersland, founder and chief wellness officer of Therabody. “With the launch of TheraOne, we are able to offer our customers another natural wellness solution that is not only effective on its own, but also complements our Theragun Percussive Therapy devices. I'm thrilled with this milestone of launching Therabody and how it enables us to help more people. We are just getting started as we continue to develop products backed by science that can further help people feel better, naturally.”

TheraOne’s lineup of organic CBD products is set to release in the summer and will include five full-spectrum CBD products that are USDA Organic Certified made from hemp cultivated in Colorado. The proprietary offerings will include the company’s patent-pending Biosorb technology to maximize absorption of the beneficial elements of hemp, the company said. 

Therabody said the idea for a CBD line was driven by Wersland’s recognition of CBD benefits after integrating it into his treatments. The company said TheraOne is intended to set a high standard for the CBD industry. 

Most Popular Content

Albertsons' Roche: In-Store Unlocks New Opportunities to Rethink Retail Media Measurement

As in-store retail media surges with opportunities, Albertsons Media Collective's Liz Roche sees the retailer's stores as underleveraged canvases for inspiration and experimentation that extend beyond digital screens.
Albertsons

Why Ahold Delhaize USA Is Going In-House for Its Retail Media Edge

In the evergreen build vs. buy technology challenge, Ahold Delhaize is putting more chips down on build. 
Bobby Watts Ahold

Why Lidl Keeps Its Distance From Retail Media, AI Pricing as Others Double Down

While some (many) retailers are heading full speed into retail media, Lidl US isn't one of them. In fact, if you ask CEO Joel Rampoldt, it will never be one of them.
Lidl

Data Language Gap Undermining Retail Media Progress and Potential

Organizations persistently grapple with the gap between the data they collect and the value they can extract from it, and nowhere is this challenge more keenly felt than in retail media.
data language

Why Kroger Precision Marketing Wanted a Full-Funnel Reset

The shift has let KPM work more holistically with its merchandising partners in brand conversations.
Kroger
X
This ad will auto-close in 10 seconds