Blog Sponsored by Taxidermy 'R' Us Another Blog Series Edited 9/19/2024 Sept 19 blog post More Blog Posts In This Series 12/4/20241204 BlogSummary11/13/20241113 BlogSummary Text10/30/20241030 BlogSummary Text Most Popular Content Walgreens Shifts In-Store Media Strategy Vestcom expands its role with Walgreens as the drug chain evolves its at-shelf retail media approach. Ulta Beauty Sees Growth in UB Media Brand Partners, Pilots CTV, Audio & Luxury Private Marketplace P2PI chats with Ulta Beauty’s Erin Houg on areas of opportunities and future aspirations for UB Media, the RMN’s approach to measurement, and much more. Michael J. Fox Voices Real Canadian Superstore's Newest Ads The campaign is the Loblaw banner's ode to Canadian unity and strength. The Retail Media Reality Check: Separating False Promises from Performance Here are key questions brands should ask partners to optimize their investment, writes Adam Skinner of Epsilon. Dollar General Joins Retail Media In-Housing Trend As more retailers take ad tech under their own roof, DG seeks to scale and customize its media offerings with Kevel's API infrastructure.
