text
Rob's focal point and headline edits 3 Rob Mahoney 8/13/2024 Focal point text Related Content Rob's focal point and headline edits 3 About the Author Uploaded Author Author bio Most Popular Content P2PI Names 40 Under 40 Class of 2025 The fourth annual awards program spotlights the next generation of leaders in commerce marketing. Why Kroger Precision Marketing Wanted a Full-Funnel Reset The shift has let KPM work more holistically with its merchandising partners in brand conversations. Costco Signals New Era of Personalization, Retail Media Personalized content, stronger omnichannel tools and targeted ad campaigns point to new supplier opportunities. Ahold Delhaize USA to Launch Proprietary Retail Media Platform The platform will support on-site display, sponsored search and in-store digital screens, and is built for the grocery sector. P-O-P Showcase: Best-in-Class Activations From Kraft Heinz, Anheuser-Busch, Sony, Others Our latest display gallery presents a sampling of eye-catching and effective activations representing a variety of product categories — in a variety of retail environments.