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1022 Article test summary text Rob Mahoney 10/22/2024 text text PDF filename Most Popular Content Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf. P2PI Names 2025 Hall of Fame Inductees From Campbell's to Ferrero to Dollar Tree, inductees represent diverse brands and marketing disciplines. Shell to Shut Down Volta's EV Charging, Media Network Volta Media and its network of charging stations will be dismantled by the end of the year. How Gallo Is Connecting Retail Media to the Physical Shelf Gallo's Holly Evey and Vestcom's Shock Torem dig into how brands can elevate storytelling at the shelf. Top Retail Media Stories From July 2025 Kroger, Target, H-E-B and others shared retail media-related advancements, collaborations and news during the month.
