Aphria noted that it has received the requisite regulatory approvals to complete the transaction and is urging shareholders to vote in favor of the merger.
The retailer triples its Member's Mark Community and launches a "Come Join Us" campaign while unveiling a fresh look to accompany store remodels and new builds.
The campaign features star Milly Alcock, limited-edition products inspired by Krypton's rebel girl beauty, and immersive activations across select stores nationwide.