Skip to main content

Radio tunes into wellness

salazar

A new CBD brand is joining the category with an emphasis on overall balance. New York-based Radio is introducing a line of products that include various tinctures, a relief balm and a capsule supplement. The company said it decided to launch during the pandemic because it saw an opportunity to educate consumers and highlight the benefits of CBD. 

"We’ve identified, through our years of experience in the industry, that the primary reasons consumers use hemp extract products are for improved rest, stress relief, and to aid with discomfort,” said Josh Koerber, founder of Radio. “Until recently, it's been difficult for consumers to know how much to take or where to begin depending on what ails them. Radio here to make the decision easy, take the guesswork out of where to begin your hemp extract journey, and deliver the results so many people desperately need."

Radio’s tinctures come in three varieties of terpene blends — Lazer, Edfe Off, Easy Now and sign off, which are meant to aid with focus, relief, stress and rest, respectively. Each carries a retail price of $74.99 and contain a unique blend of terpenes derived from various botanical sources while being free of THC. 
Radio’s line of products also includes Spot Therapy: Relief Balm, which, alongside a terpene and hemp blend, includes such essential oils as palo santo, Texas cedarwood and grapefruit. The company also offers Foresight, a capsule supplement that includes clinical levels of nootropic ingredients and an ingredient meant to protect eyes from the effects of blue light. 
 

Most Popular Content

Meet the 2026 Retail Media Award Winners

Learn about 30 marketers who are shaping the evolution of retail media and advancing connected commerce across the path to purchase.
RMA 2026

Clorox Uses TikTok to Test New Scents

The company’s Pine-Sol brand turns to social media to get consumers’ thoughts on newest innovation.
Pine-Sol

Sam's Club Taps Membership, Jason Sudeikis for Major Transformation

The retailer triples its Member's Mark Community and launches a "Come Join Us" campaign while unveiling a fresh look to accompany store remodels and new builds.
sam's club 2026 exterior

Ulta Beauty Unveils Exclusive Summer Partnership with DC's 'Supergirl'

The campaign features star Milly Alcock, limited-edition products inspired by Krypton's rebel girl beauty, and immersive activations across select stores nationwide.
supergirl x ulta

P2PI Announces 2026 Retail Media Award Winners

Through our fourth annual program, we're proud to reveal the top 30 commerce marketers pioneering retail media.
retail media awards 2026
X
This ad will auto-close in 10 seconds