Skip to main content

Privy Peach launching 11 sexual wellness, skin care CBD products

salazar

Denver-based Privy Peach is growing its CBD portfolio with 11 new products that run the gamut from bath to skin care and even sexual wellness. Among the new products is Privy Peach’s CBD Infused Hydro-Glide Intimate Serum in two formulations that are looking to grab a piece of the $75 billion sexual wellness market. 

Other new products include a collection of four CBD-infused bath bombs, as well as lotions and lip butters. The company said it has worked with chemists and formulators to devise a water-based lubricant that incorporates the oil-based CBD extract. 

"Finding a way to infuse a natural water-based product with an oil-based extract has been the biggest issue, but with new nano-technology and isolating the CBD molecule has made my dream for a condom safe product a reality,” said Privy Peach founder Kim Koehler. 

Koehler outlined her favorite products from the new assortment. 

“The products I am most excited about are our new Hydro Glide Intimate Serums. One is for an intense increase of sensation, unlike absolutely any on the market that I have tried, including our own oil based Erotic Oil, which was previously my favorite,” she said. “ The other is for added relief without decreasing any pleasure. Relief during sex is my ultimate passion project to help people with chronic pain and discomfort in the bedroom.”

Most Popular Content

P&G Expands Retailer Conversations Beyond Pricing, Promotions

CFO Andre Schulten says innovation and media spending are important parts of the shared mission.
P&G

P2PI Events

Mark your calendar for Path to Purchase Institute events in 2026 and 2027. Members receive discounts on registration.
logo

2026 OmniShopper Awards Winners

Mars, Molson Coors and Unilever are among this year's winners for standout activations driving shopper impact.
OmniShopper Awards

Hall of Fame Profile: Matthew Wheeler, Kimberly-Clark

His career work has been to translate complexity into clarity, connect insights to action, and bring teams together around the shopper and the customer.
Matthew Wheeler teaser

How Mondelez Changed Promotions to Drive Incrementality

The manufacturer also is planning an Oreo relaunch in 2027.
Oreo "Twist Lick Vote" 2026 campaign
X
This ad will auto-close in 10 seconds