Skip to main content

Premium Relieve from cbdMD combines lidocaine, CBD

salazar
a close up of a bottle

Popular brand cbdMD is augmenting its topical offerings with the debut of Premium Relieve. The product combines cbdMD’s broad-spectrum CBD formula with 4% lidocaine to provide temporary relief from minor muscle aches and pains. 

Premium Relieve sets itself apart by being one of the few CBD topicals available in an aerosol spray form, cbdMD said, touting the product’s bag-on-valve technology, which allows the product to spray at any angle. 

“Topicals have never been more popular for consumers, with more and more products adding CBD to their formulas these days,” said Ken Cohn, Chief Marketing Officer at cbdMD. “At cbdMD, we’re revolutionizing the topical market by introducing innovative products that continue to lead in each category. With ‘Premium Relieve’, we are proud to now offer an expanded topicals line that is well-rounded and balanced, with broad appeal to not only health-minded individuals, but anyone seeking to enhance their personal wellness.”

The Premium Relieve spray joins cbdMD’s other topical products, which include Product of the Year winner Premium Freeze Pain Relieving Formula, as well as Premium Recover Pain Relieving Formula, which contains histamine dihydrochloride alongside broad-spectrum CBD in a moisturizing, scent-free cream. 

Most Popular Content

Kroger Expands In-Store Media Solutions

Digital screens built into integrated fixtures, such as endcaps, will begin appearing across select Kroger stores. Browse gallery of images sent to P2PI.
Kroger Barrows Connected Store Thumbnail

Leveling Up Loyalty: How CPGs Are Using Gamification to Win Shoppers In-Store and Beyond

Brands and retailers are embracing game mechanics in physical retail to create immersive experiences and generate consumer insights.
in-store gamification

Walgreens Shifts In-Store Media Strategy

Vestcom expands its role with Walgreens as the drug chain evolves its at-shelf retail media approach.
walgreens

Path to Purchase Trends 2025, Part 2: Social Media, AI & More

Our annual survey shows how brand investments in social media and retail media continue to rise, while the commitment to AI is surging.
p2pi trends report

Retail Media Levers: Where Brands Can Focus to Prepare for Their Next Leap

Industry insiders weigh in on a variety of topics to help brands prepare for what's next in retail media, including loyalty, talent and self-service capabilities.
retail media
X
This ad will auto-close in 10 seconds