new test asdf 12/18/2024 Most Popular Content Walgreens Shifts In-Store Media Strategy Vestcom expands its role with Walgreens as the drug chain evolves its at-shelf retail media approach. Michael J. Fox Voices Real Canadian Superstore's Newest Ads The campaign is the Loblaw banner's ode to Canadian unity and strength. Retail Media in a Tariff-Impacted Economy: How to Perform, Prove and Partner Here are some key strategies CPGs and retail media networks can implement in tough times, writes Jeffrey Bustos of Merkle. Ulta Beauty Sees Growth in UB Media Brand Partners, Pilots CTV, Audio & Luxury Private Marketplace P2PI chats with Ulta Beauty’s Erin Houg on areas of opportunities and future aspirations for UB Media, the RMN’s approach to measurement, and much more. Dollar General Joins Retail Media In-Housing Trend As more retailers take ad tech under their own roof, DG seeks to scale and customize its media offerings with Kevel's API infrastructure.
