Medterra’s new drops emphasize immunity

Medterra is not comfortable to rest on its laurels. The Irvine, Calif.-based company, on the heels of branching into broad-spectrum offerings and gummies, is introducing its Immune Boost Drops. The product combines the company’s CBD isolate with various ingredients meant to support a healthy immune system.

"Consumers are recognizing that your immune system performs much better if you are proactive rather than waiting until they are sick," said Medterra CEO and Co-Founder Jay Hartenbach. "To help, we have accelerated development of our Immune Boosting Blend that supports your immune response, while also helping fight immune system killers like stress and lack of sleep."

Medterra’s Immune Boost Drops, sold in 750-mg bottles, contain vitamin C and the company’s Immune Boost Blend, which includes elderberry, echinacea, ginger root and other ingredients to promote immune health.

The bottles carry a suggested retail price of $39.99, and the company noted the product is free of THC and GMOs. Medterra said it has begun including a free personal hand sanitizer in each order.