Skip to main content

Medterra targets immunity with new bundle

salazar

Medterra’s latest CBD offering is looking to make immune support easier. The Irvine, Calif.-based company has unveiled its Immune Support Bundle, which includes two products that combine CBD with ingredients meant to help support the immune system. 

The bundle contains Immune Boost Drops, a 30-ml tincture that contains 750 mg of CBD, ashwagandha and rishi mushroom, as well as elderberry, ginger and echinacea. Also in the bundle are Immune Boost Gummies, which come in three CBD strengths — 50, 125 and 750 mg —that deliver elderberry, vitamin C and zinc. 

"Maintaining immune health and wellness is a yearlong effort, beyond cold and flu season. It's becoming increasingly more important and is an ongoing priority for Medterra," says Medterra CEO Jay Hartenbach. "This bundle is the first of its kind to provide a holistic, healthy way for our consumers to meet today's challenges while feeling their best."

The company noted that both products were formulated in cooperation with its medical advisory board to ensure they would provide comprehensive immune support while enhancing the ability to recover from illness. 

The Medterra Immune Boost Bundle carries a suggested retail price of $54.99.  

Most Popular Content

How PepsiCo Used Walmart's Data to Rethink Launch Playbook

Executives from both companies detailed how the beverage giant worked with Walmart Connect to pivot from a digital "drop" to a national media strategy.
PepsiCo

Stater Bros. Markets Rolls Out In-Store Retail Media

The SoCal grocery retailer will add programmatic audio and digital screens to 165 locations.
stater bros x in-store marketplace

In-Store Experience: The Solution to Retail Media's Growth Problem

Freeosk's Dilini Fernando explains how experiential platforms can create demand and value for shoppers.
Dilini Fernando of Freeosk

P2PI Announces 2026 Retail Media Award Winners

Through our fourth annual program, we're proud to reveal the top 30 commerce marketers pioneering retail media.
retail media awards 2026

Closing the Gap Between Digital Media, In-Store Sales

A Nivea campaign at Walmart shows the power of strong demand-side platforms, writes Infillion's Liz Weinsten.
Liz Weinsten of Infillion
X
This ad will auto-close in 10 seconds