Skip to main content

Medterra targets immunity with new bundle

salazar

Medterra’s latest CBD offering is looking to make immune support easier. The Irvine, Calif.-based company has unveiled its Immune Support Bundle, which includes two products that combine CBD with ingredients meant to help support the immune system. 

The bundle contains Immune Boost Drops, a 30-ml tincture that contains 750 mg of CBD, ashwagandha and rishi mushroom, as well as elderberry, ginger and echinacea. Also in the bundle are Immune Boost Gummies, which come in three CBD strengths — 50, 125 and 750 mg —that deliver elderberry, vitamin C and zinc. 

"Maintaining immune health and wellness is a yearlong effort, beyond cold and flu season. It's becoming increasingly more important and is an ongoing priority for Medterra," says Medterra CEO Jay Hartenbach. "This bundle is the first of its kind to provide a holistic, healthy way for our consumers to meet today's challenges while feeling their best."

The company noted that both products were formulated in cooperation with its medical advisory board to ensure they would provide comprehensive immune support while enhancing the ability to recover from illness. 

The Medterra Immune Boost Bundle carries a suggested retail price of $54.99.  

Most Popular Content

Q&A: LPi Group's Leslie Maislin and Erin Henry

Meet Toronto-based LPi Group, one of the Path to Purchase Institute's member companies.
lpi group

Reese's Oreo Marks One Year With Nostalgia-Fueled Campaign

The anniversary campaign taps Lindsay Lohan, Amy Sedaris and Patricia Arquette to celebrate the mash-up's continued momentum.
reese's oreo cups anniversary campaign

Mondelez Case Study: 'Converting Reach Into Revenue With In-Store Activation'

Mondelez International teamed up with Albertsons’ retailer media network last fall on a program to convert reach into revenue through in-store activation around the Sargento Cheese Bakes snack brand.
Sargento

New InStore Ignite Sessions Explore the Future of Physical Retail

Church & Dwight, Placer.ai and retail strategist Ian Scott will share fresh insights on omnichannel engagement, consumer behavior and the future of the physical store.
instore ignite 2026

General Mills Celebrates 55 Years of Monsters Cereals

A collaboration with The Jim Henson Co. brings limited-edition packaging to stores, along with digital engagement that encourages consumer creativity.
General Mills
X
This ad will auto-close in 10 seconds