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Lazarus Naturals breaks into edibles space with fruit tarts

Lazarus Naturals uses natural monk fruit sweetener and fruit powders in the fruit tarts, which also are vegan, non-GMO and pesticide-free.
salazar

Lazarus Naturals is introducing its first edible product with the launch of its CBD Fruit Tarts. The naturally sweetened fruit tarts are infused with 25 mg of CBD isolate per tart. They are packaged in a colorful tin and sold in raspberry lime, orange pineapple and strawberry lemon flavors. 

“Our customers have been asking for edibles and we listened,” said Sequoia Price-Lazarus, CEO and founder of Lazarus Naturals. “We took time to formulate the fruit tarts with 25 mg of high-quality, high-potency CBD isolate to ensure that it’s effective for all and will help people address their daily wellness needs during a very stressful time.”

Lazarus Naturals uses natural monk fruit sweetener and fruit powders in the fruit tarts, which also are vegan, non-GMO and pesticide-free. Prior to launch, the product made waves at ECRM’s Hemp/CBD Health and Beauty Care program, winning the Drug Store News/ECRM Buyers’ Choice Award from the session. 
 

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