Skip to main content

Kadenwood grows Level Select line with melatonin-infused drops

salazar

Kadenwood is expanding its line of Level Select products with its Level Zzz CBD Oil Drops. The product features melatonin-infused CBD oil and responds to consumer demand for aid in achieving restful sleep. 

Level Zzz CBD Oil Drops contain 40 mg of broad-spectrum CBD and 3 mg of melatonin per dose in a vanilla flavor. 

"While we pride ourselves on keeping our own commitment to maintaining industry leading standards across quality and potency, we also have a commitment to listen to our consumers and respond to their needs," said Traci Mason, vice president and general manager at Kadenwood. "We've received so many calls from fans of our products asking for a sleep-focused offering, so we developed Level Zzz with our quality standards and their requests in mind."

Kadenwood’s Level Select brand is meant to offer a portfolio of performance-based CBD products to help users maintain a healthy and active lifestyle, the company said. Officials see the new product as a continuation of that goal. 

"We've truly raised the bar with Level Zzz, perfecting the formula to offer our users just the right blend of CBD and Melatonin to help them unwind and achieve restful sleep, both of which can be hard to come by during these times of uncertainty," said Erick Dickens, CEO and co-founder of Kadenwood, "This product is a game-changer because it helps calm both the body and mind. We are proud to be able to quickly innovate and respond to our consumers' needs with products of exceptional quality."
 

Most Popular Content

Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution

CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf.
in-store exectution

P2PI Names 2025 Hall of Fame Inductees

From Campbell's to Ferrero to Dollar Tree, inductees represent diverse brands and marketing disciplines.
P2PI 2025 hall of fame

Top Retail Media Stories From July 2025

Kroger, Target, H-E-B and others shared retail media-related advancements, collaborations and news during the month.
retail media

Shell to Shut Down Volta's EV Charging, Media Network

Volta Media and its network of charging stations will be dismantled by the end of the year.
shell x volta

What Shopper Marketers Need to Know About Back-to-School 2025

Research shows cost-conscious parents are strategic, digitally influenced and reward-driven.
BTS 2025
X
This ad will auto-close in 10 seconds