Global Widget brands debut lip balm, edibles

9/4/2020

Global Widget’s Hemp Bombs and Nature’s Script are augmenting their topical product portfolio. Both brands have introduced CBD Lip Balm, and Hemp Bombs is relaunching its CBD Vape Oil Line and its renamed CBD Lolly Bomb.

Hemp Bombs’ and Nature’s Script’s CBD Lip Balm contains 125 mg of CBD alongside a blend of beeswax, sweet almond oil, vitamin E and shea butter. It retails online for $14.99 and for $9.99 at retail locations

"Our CBD Lip Balm is another popular product that consumers can now incorporate into their everyday self-care CBD routine," said Kevin Collins, co-founder and co-CEO of Global Widget. "Our goal is to inspire people to live healthy lifestyles."

The company incorporated consumer feedback to relaunch the Hemp Bombs CBD Vape Oil line, including such flavors as blueberry, mango and watermelon in 125-mg and 750-mg potencies. Global Widget also has renamed CBD Lolly Bombs — previously known as Jolly Bombs, and is offering them in a four-pack of lollipops that each contain 25 mg of CBD. Lolly Bombs flavors include cherry, pink lemonade, green apple and watermelon. Four-packs sell from $14.99 online and $9.99 in retail locations.

2026 Retailer Media Network Ratings: Brand, Agency Execs Grade Walmart, Amazon, Kroger & Others

Find out how 21 RMNs fared in this year’s report. Plus, see how CPG organizations are shifting budgets, structuring teams and preparing for what’s next in retail media.

Inside the Race to Win Shoppers in AI-Enabled Marketplace

As AI reshapes how shoppers discover and choose products, brands, platforms and retailers are racing to turn signals, conversations, and intent into measurable growth.

P2PI's 2026 RMN Ratings Report

Members get exclusive access to our full report, featuring performance ratings for more retailer media networks from CPG brand and agency professionals, detailed findings on budget allocation and tactical priorities, and candid feedback from industry leaders.