Global Taxonomy Paragraph Testing Rob Mahoney 11/14/2024 Most Popular Content Behind Albertsons' AI and Tech Transformation CEO Susan Morris outlined four strategic priorities during the retailer's latest earnings call. Institute Events Mark your calendar for Path to Purchase Institute events in 2026. Danone Recreates Coffeehouse Vibe at Home Here's how the manufacturer highlighted its brands through a full-scale omnichannel program at Walmart and other retailers. Lowe's Scales Marketplace as Video Connects Digital Discovery to Stores Lowe's is using Marketplace expansion, creators, and AI-driven video and visualization to turn digital engagement into measurable omnichannel growth. Path to Purchase Institute Announces New Advisory Council to Guide the Future of Commerce Marketing Board of senior commerce marketing leaders to help guide strategic priorities, content and programming for P2PI.
