Skip to main content

Food Institute offering CBD webinar for food businesses

salazar

The CBD space can be complex, and that is especially true for anyone trying to enter it from the food business. In an effort to demystify the CBD category — which can present a lucrative  — The Food Institute is offering a free webinar on April 28. 

The webinar, "Entering the CBD Industry: What food businesses need to know," will feature Virginia Lee, CBD research manager at the Brightfield Group, as well as Docklight Brands chief growth officer Rob Drew. Attendees will get an overview of the CBD industry and get a sense of potential product opportunities, as well as possible hurdles. 

The webinar, sponsored by Mesirow Financial Investment Banking, will be presented at 1 p.m. EST on April 28. To register, click here

Most Popular Content

2025 Women of Excellence Winners

The Path to Purchase Institute is proud to announce the winners of its 10th annual Women of Excellence Awards.
wex 2025

Albertsons Runs Retail Media BOGO Deal

Albertsons Media Collective's Brian Monahan walks P2PI through the promotion, which matches CPG retail media investment with enterprise media dollars, and explains why recent changes in leadership have made it possible.
Albertsons

Kraft Heinz Promotions Entice Sobeys Shoppers

Kraft Heinz Co. has encouraged Sobeys shoppers to stock up with a series of bulk-purchase incentives.
Heinz Taste of Summer Floorstands

Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution

CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf.
in-store exectution

Trubar Raises Bar With Walmart Connect Campaign

Combining online ads with in-store demos helped the digital-native brand drive trial, awareness and new-to-brand sales.
trubar walmart
X
This ad will auto-close in 10 seconds