Skip to main content

Cloud Water gives CBD some sparkle

a man smiling for the camera

Great taste and 25 mg of CBD in each bottle?

That is what officials at Cloud Water Brands said their four SKUs of sparkling water offer consumers and why the product line is different from almost every other beverage in the marketplace. 

The Cloud Water line features such flavors as Aztec chocolate and strawberry; blackberry, lemon and rosemary; blood orange and coconut; and grapefruit, mint and basil. Products are priced at $78 for a 12-pack and around $7 for an individual 12-oz. container. 

“Our taste profile is pretty unique,” said Alexandra Galindez, chief marketing officer of the New York-based company. “Our products have a great taste profile and are lightly sweetened with raw honey.  We are a premium brand in terms of ingredients and packaging. We are definitely taking the high road with this product and consumers will taste the difference.”

Marc Siden, co-founder and CEO of the company, said: “There is a large demand for CBD products in the beverage category. We don’t make any claims, but we have a great following of consumers who enjoy the beverage and feel that the CBD in it is helping them.”

Most Popular Content

P2PI Events

Mark your calendar for Path to Purchase Institute events in 2026 and 2027. Members receive discounts on registration.
logo

Hall of Fame Profile: Katie Williams, The J.M. Smucker Co.

As CMO, she is transforming the company's marketing lens by focusing on long-term brand vision and taking steps to see measurable impact daily.
HOF

Inside Kimberly-Clark's Walmart-Exclusive Blend of Disney, Discovery and Play

This case study details the full-funnel program, including retail media, influencers and in-store activations.
Walmart Huggies Disney Aisle Takeover Retailtainment Experience

2026 OmniShopper Awards Winners

Mars, Molson Coors and Unilever are among this year's winners for standout activations driving shopper impact.
OmniShopper Awards

How Kraft Heinz Drove Incremental Sales Lift With In-Store Retail Media at Empire

Partnering with Empire Media+, Kraft Heinz used its "Summer of Savings" campaign to prove how a synchronized, multi-touchpoint strategy drives conversions at the shelf.
Kraft Sobeys Empire In-Store Screen
X
This ad will auto-close in 10 seconds