Skip to main content

Charlotte’s Web profile highlights company’s strengths in CBD

salazar

Executives at Charlotte’s Web are optimistic about their position in the CBD market. That’s according to a new profile of the company at sister site Drug Store News. 

The profile highlights the company’s growth from direct-to-consumer brand to CBD powerhouse that has undertaken various efforts that position it to succeed in the growing CBD opportunity at mass retail. 

Even as it faces some industry-wide challenges with regulation, with the recent acquisition of Abacus Health Products under its belt, the company appears focused on future. 

“Our immediate intentions are to clean up our product assortment to make our brands stronger,” CEO Deanie Elsner said. “Then we will springboard into new products. We have some terrific new products that we plan to introduce later this year and in 2021. We think they will help position us as the market leader.” 

To read the full profile, click here. 

Most Popular Content

Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution

CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf.
in-store exectution

How Gallo Is Connecting Retail Media to the Physical Shelf

Gallo's Holly Evey and Vestcom's Shock Torem dig into how brands can elevate storytelling at the shelf.  
Gallo Vestcom

Ace Hardware Debuts RedVest Media as Elevate3 Format Gains Momentum

The co-op’s retailer media network and immersive store format are working in tandem to drive sales growth and deliver targeted engagement opportunities for brands.
Ace Hardware Debuts Experiential Store Format

Walmart Doubles Down on Tech to Reinvent the In-Store Experience

A Q2 earnings call underscored how AI, automation and digital-first tools are redefining Walmart's stores as engines of omnichannel growth.
walmart q2 2026

How Retail Data Is Rewriting the Script for CTV and Digital Audio

Brands that lean into their audience insights are seeing better strategies and growth.
Tom Swierczewski of Goodway Group
X
This ad will auto-close in 10 seconds