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10/08/2021

Charlotte’s Web expands CBD gummy line

The three varieties of need-focused gummies are rolling out to the company’s retail partners this month.
David Salazar
Managing Editor
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Charlotte’s Web is growing its assortment of CBD gummies. The Denver-based company has rolled out Daily Wellness, THC-Free and Immunity gummies online and will be shipping the products to its 14,000 retail partners in October.

“As America’s No. 1 hemp CBD gummy brand, gummies provide a convenient and flexible CBD delivery format for consumers and represent one of the fastest-growing hemp wellness product categories in the industry,” said Charlotte’s Web CEO Deanie Elsner, citing data from the Brightfield Group.

The Daily Wellness gummy contains full-spectrum hemp extract in a raspberry lime flavor and is sold in strengths of 15 mg per gummy for $44.99 and 25 mg per gummy for $69.99. The THC-Free gummies also contain broad-spectrum hemp extract with .01% or less THC and also are sold in 15- and 25-mg-per-gummy strengths for $44.99 and $69.99, respectively. The Immunity Gummy contains full-spectrum hemp extract, alongside 90 mg of vitamin C from organic acerola extract and ascorbic acid, as well as 20 micrograms of vegan vitamin D3 and 70 mg of organic astragalus root for immune support. The Immunity gummies contain 10 mg of CBD per serving and are sold in lemon berry flavor for $44.99.

“After launching in 2019, Charlotte’s Web Gummies continue to receive overwhelmingly positive feedback from consumers,” Elsner said. “Our varieties are uniquely formulated, and some contain functional herbs, vitamins and botanical supplements that work together to support targeted wellness goals.”