Skip to main content

Charlotte’s Web expands CBD gummy line

The three varieties of need-focused gummies are rolling out to the company’s retail partners this month.
salazar
a group of glass bottles on a table

Charlotte’s Web is growing its assortment of CBD gummies. The Denver-based company has rolled out Daily Wellness, THC-Free and Immunity gummies online and will be shipping the products to its 14,000 retail partners in October.

“As America’s No. 1 hemp CBD gummy brand, gummies provide a convenient and flexible CBD delivery format for consumers and represent one of the fastest-growing hemp wellness product categories in the industry,” said Charlotte’s Web CEO Deanie Elsner, citing data from the Brightfield Group.

The Daily Wellness gummy contains full-spectrum hemp extract in a raspberry lime flavor and is sold in strengths of 15 mg per gummy for $44.99 and 25 mg per gummy for $69.99. The THC-Free gummies also contain broad-spectrum hemp extract with .01% or less THC and also are sold in 15- and 25-mg-per-gummy strengths for $44.99 and $69.99, respectively. The Immunity Gummy contains full-spectrum hemp extract, alongside 90 mg of vitamin C from organic acerola extract and ascorbic acid, as well as 20 micrograms of vegan vitamin D3 and 70 mg of organic astragalus root for immune support. The Immunity gummies contain 10 mg of CBD per serving and are sold in lemon berry flavor for $44.99.

“After launching in 2019, Charlotte’s Web Gummies continue to receive overwhelmingly positive feedback from consumers,” Elsner said. “Our varieties are uniquely formulated, and some contain functional herbs, vitamins and botanical supplements that work together to support targeted wellness goals.”

Most Popular Content

2025 Women of Excellence Winners

The Path to Purchase Institute is proud to announce the winners of its 10th annual Women of Excellence Awards.
wex 2025

Albertsons Runs Retail Media BOGO Deal

Albertsons Media Collective's Brian Monahan walks P2PI through the promotion, which matches CPG retail media investment with enterprise media dollars, and explains why recent changes in leadership have made it possible.
Albertsons

Kraft Heinz Promotions Entice Sobeys Shoppers

Kraft Heinz Co. has encouraged Sobeys shoppers to stock up with a series of bulk-purchase incentives.
Heinz Taste of Summer Floorstands

Hall of Fame Profile: Sarah Nellson, Ferrero

Nellson, trade marketing director, knows how strong teams and new processes can add real value to any business, and she thrives on the challenge of making that happen.
HOF Nellson

BP Joins Axonet as C-Store Retail Media Activity Accelerates

Recent moves from Circle K, Shell and others underscore growing momentum — and experimentation — in the channel.
BP
X
This ad will auto-close in 10 seconds