Skip to main content

Charlotte’s Web adds board member

salazar
Jean Birch

Charlotte’s Web has a new member on its board of directors. The board’s latest member is Jean Birch, an independent public company director who also sits on the boards of Jack in the Box, Forrester Research and CorePoint Lodging.

"We are grateful to have Jean joining the Charlotte's Web board as an independent director,” said Joel Stanley, chairman of the board and co-founder of Boulder, Colo.-based Charlotte’s Web. “Her broad public company board experience combined with her operational experience will be invaluable to us as we map the next part of our journey for Charlotte's Web.”

Birch has more than 20 years’ experience in consumer retail. She has formerly led such companies as Papa Murphy’s. IHOP, Macaroni Grill and Corner Bakery Café, is a board leadership fellow certified by the National Association of Corporate Directors. At Charlotte’s Web, she will serve on the company’s compensation and audit committees. 

"I am honored to be joining the Charlotte's Web Board as they enter the next phase of their growth,” Birch said. “Charlotte's Web is an exciting company operating in a dynamic industry and I look forward to collaborating on the long-term strategy to accelerate growth." 
 

Most Popular Content

How PepsiCo Used Walmart's Data to Rethink Launch Playbook

Executives from both companies detailed how the beverage giant worked with Walmart Connect to pivot from a digital "drop" to a national media strategy.
PepsiCo

In-Store Experience: The Solution to Retail Media's Growth Problem

Freeosk's Dilini Fernando explains how experiential platforms can create demand and value for shoppers.
Dilini Fernando of Freeosk

P2PI Announces 2026 Retail Media Award Winners

Through our fourth annual program, we're proud to reveal the top 30 commerce marketers pioneering retail media.
retail media awards 2026

Closing the Gap Between Digital Media, In-Store Sales

A Nivea campaign at Walmart shows the power of strong demand-side platforms, writes Infillion's Liz Weinsten.
Liz Weinsten of Infillion

VIDEO CASE STUDY: How Haleon Won Game Day at Walmart

The brand along with its agency partner share the details behind their award-winning, full-funnel campaign.
Haleon 'Defense Codes' program at Walmart
X
This ad will auto-close in 10 seconds