Skip to main content

Carnivore Meat's hemp chews for dogs get Festival Foods distribution

salazar

Raw pet food brand Carnivore Meat is expanding the distribution of its Vital Essentials Freeze-Dried Hemp Chews. The Green Bay, Wis.-based company will be selling the product in its home state through a partnership with Festival Foods, a 32-store Wisconsin retailer.  

Carnivore Meat’s hemp chews feature custom terpene profiles that the company said are meant to enhance desired effects based on a pet’s specific condition. Combining hemp oil with 100% beef, the chews are sold in three varieties — Relax, Relief and Revive. They are part of the company’s growing branded portfolio, but Carnivore Meat also supplies private label, co-packing and ingredients globally. 

Carnivore Meat’s Relax chews are designed for dogs with pain and inflammation and may help improve mobility. The Revive chews are formulated to help regulate focus and energy, and enhance stamina. The Relax chews may relieve nervousness, stress and anxiety, and support calmness in dogs, the company said. 

“Most other hemp chews for pets are made with a host of ingredients that are not necessarily high-quality or healthy for our pets," said Melissa Olson, vice president of sales and marketing at Carnivore Meat. “Our hemp chews are all-natural and made with Wisconsin sourced hemp oil, which is considered among the highest quality in the United States. And, like our other freeze-dried products, we use only USA-sourced meat and do not include fillers, grains, gluten or artificial ingredients in any of our food or treats."

Most Popular Content

How Gallo Is Connecting Retail Media to the Physical Shelf

Gallo's Holly Evey and Vestcom's Shock Torem dig into how brands can elevate storytelling at the shelf.  
Gallo Vestcom

Designing for Conversion: How Hershey, Dreyer's, Others Are Fixing In-Store Execution

CPG companies are aligning teams and tactics to deliver shopper-first in-store experiences that actually show up at-shelf.
in-store exectution

Ace Hardware Debuts RedVest Media as Elevate3 Format Gains Momentum

The co-op’s retailer media network and immersive store format are working in tandem to drive sales growth and deliver targeted engagement opportunities for brands.
Ace Hardware Debuts Experiential Store Format

How Retail Data Is Rewriting the Script for CTV and Digital Audio

Brands that lean into their audience insights are seeing better strategies and growth.
Tom Swierczewski of Goodway Group

Walmart Doubles Down on Tech to Reinvent the In-Store Experience

A Q2 earnings call underscored how AI, automation and digital-first tools are redefining Walmart's stores as engines of omnichannel growth.
walmart q2 2026
X
This ad will auto-close in 10 seconds