Skip to main content

Broad-spectrum tinctures grow Medterra’s lineup

salazar

Medterra CBD is moving beyond CBD isolate with its latest product line. Medterra Broad Spectrum Tinctures are bringing whole-hemp formulas to the Irvine, Calif.-based company’s shoppers while upholding its no-THC standard. 

"At Medterra, we strive to provide everyone with the highest-quality CBD products on the market and could not be more excited to introduce our line of Broad Spectrum Tinctures," said Medterra CEO Jay Hartenbach. "With growing consumer demand for different cannabinoids, we're excited to offer them exactly that, but without the effects of THC."

The broad-spectrum offerings will be available in 1,000- and 2,000-mg strengths — the former of which retails for $59.99 and the latter of which is priced at $99.99. The products are available in three varieties — unflavored, strawberry mint flavor and citrus flavor. 

Among the cannabinoids present in the tinctures are cannabinol, or CBN, and cannabigerol, or CBG. Each bottle contains 30 servings. 

Currently, Medterra said it is the most widely distributed CBD company in the world, with its products available through grocery, drug and online retailers at more than 18,000 retail locations. 
 

Most Popular Content

P2PI Announces 2025 Retail Media Award Winners

Through our third annual program, we're proud to reveal the top 25 commerce marketers pioneering retail media.
retail media awards winners 2025

Mondelez Marries CTV With QR Codes for Integrated Nabisco Campaign

See how Mondelez International's digital shopping experience directed viewers to Walmart.com.
nabisco CTV campaign

From Strategy to Success: The Journey to Profitability in Retail

This ebook will help retail marketing leaders begin to map a new journey to profitability — one that takes into consideration the new and emerging trends that are shaping the future of retail. Discover strategies designed to shift the focus from merely increasing revenue to enhancing profitability and ensuring sustainable growth.
From_Strategy_to_Success_The_Journey_to_Profitability_in_Retail

The Evolution of Skincare Marketing: From Glamour to Authenticity

Beauty’s new playbook has AI, social media and transparency reshaping skincare marketing as brands adapt to a digital-first world.
skincare

Making the Most of BevAlc's New Era in Ontario

As convenience stores can now sell alcohol for off-premise consumption, brands are rethinking their promotional strategies.
C store
X
This ad will auto-close in 10 seconds