Skip to main content

BioFit 360 launches new brand InnerG

salazar

Industrial hemp CBD manufacturer BioFit 360 is diversifying its offerings with a new brand meant to offer tasty, quality products in eco-friendly packaging. InnerG, from the Los Angeles-based company, includes mint chocolate and orangesicle CBD drops, gummies and soothing muscle cream — all of which are vegan. 

"With school schedules beginning in a variety of formats including online, hybrid, and in-person, we're introducing a new and exciting alternative to help reduce stress and anxiety," said Heather Hughes, BioFit 360 president. "Our delicious CBD oil drops can help students and professionals manage the chaos in a natural, plant-based way."

InnerG has debuted with giveaways and special offers being awarded through its Instagram (@InnerGcbd) and its website. The brand also has tapped pro surfer Dylan Graves and other motocross and Olympic athletes as brand ambassadors. 

 "I explained to [InnerG] that I didn't want another sticker on my board, I wanted to collaborate with friends," he said. "That's what it's all about, on top of reaping the benefits of CBD."

As an introductory offer, InnerG drops currently are 50% off. 

Most Popular Content

P2PI Announces 2026 Retail Media Award Winners

Through our fourth annual program, we're proud to reveal the top 30 commerce marketers pioneering retail media.
retail media awards 2026

Walmart Connect Expands Social, Full-Funnel Offerings

The network's new capabilities help brands reach their customers in key moments.
Walmart

How Josh Cellars Is Rethinking Loyalty in Fragmented Wine Market

As wine demand softens, the brand is using loyalty to drive trial, capture data and rethink shopper engagement.
josh cellars rewards program

Welch's, Olly, Bob Evans Among Brands Driving High Incremental Sales

Precision and real-time personalization can help marketing campaigns cut through a tough media landscape, according to data from InMarket.
InMarket 2026 Breakthrough Outcomes report

Inside BACi On Location: A New Summit for Solving BevAlc's Biggest Challenges

The members-only event in May blends strategy sessions with peer discussion and networking, featuring speakers from Harris Teeter, Gopuff and more.
Baci On location
X
This ad will auto-close in 10 seconds