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Reese's Oreo Marks One Year With Nostalgia-Fueled Campaign

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Meet Toronto-based LPi Group, one of the Path to Purchase Institute's member companies.
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Mondelez Case Study: 'Converting Reach Into Revenue With In-Store Activation'

Mondelez International teamed up with Albertsons’ retailer media network last fall on a program to convert reach into revenue through in-store activation around the Sargento Cheese Bakes snack brand.
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