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Kroger Adds In-Store Flyers to Simplify Access to Digital Deals

The move means loyalty members no longer need the retailer app to access digital coupons. Stop & Shop also made a similar move.
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Bodyarmor, Slim Jim, Valvoline & Others Target Summer Road Trippers

Get an inside look at GSTV’s first “Summer of Drive” campaign, which blends branded content, at-the-pump activations and measurement tools.
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Kroger Expands In-Store Media Solutions

Digital screens built into integrated fixtures, such as endcaps, will begin appearing across select Kroger stores. Browse gallery of images sent to P2PI.
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Duracell Redesigns Battery Shopping Experience at Walmart

Learn how the brand manufacturer's new in-store display and packaging reduce waste and save shoppers time.
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How Brands Like Clorox, Brita Build Personalization-at-Scale Frameworks

CPG marketers are pushing past internal barriers and operational complexity to deliver personalization at scale.
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