4/16 Image Testing

Executives from both companies detailed how the beverage giant worked with Walmart Connect to pivot from a digital "drop" to a national media strategy.

The SoCal grocery retailer will add programmatic audio and digital screens to 165 locations.

Freeosk's Dilini Fernando explains how experiential platforms can create demand and value for shoppers.

Through our fourth annual program, we're proud to reveal the top 30 commerce marketers pioneering retail media.

A Nivea campaign at Walmart shows the power of strong demand-side platforms, writes Infillion's Liz Weinsten.